But Wait, Are You Thinking...?

• "I can do this myself!" Can you? So many good businesses suffer from bad design and ‘best guess’ customer research. Bad design dissolves trust and bad research leaves you speaking to imaginary customers. This takes time. Focus on what you do best, and let the expert take care of your marketing and design.

• "I've tried branding before..." We're not just about designing a pretty logo; we're about understanding your business inside and out. Uncovering your strengths, aims and threats. We learn what makes your customers love you. We translate this into a brand experience wrapped in beautiful design and strategic marketing. It's a full-package approach, carefully tailored to connect you with your ideal customer.

• "I'm in a 'boring' industry; branding won't help me." Boring? No such thing. ‘Boring’ industries are quickly catching on to the potency of establishing a brand. Why? Because every business grows through their unique approach to the industry. Building a brand is the fastest and longest-lasting way to communicate that with precision and power.

• "What’s the advantages of having a brand? What’s the research say?" A lot, actually. Without a brand, you have to constantly convince every customer you’re trustworthy, spend money for attention, deal with higher employee turnover, accept customers you don’t want to work with, and a lot more. The research lays it out clearly: Brands sell more product, to more people, at a higher margin. Oh, and advertising costs go down. (There’s a reason all the big guys build a brand.